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Promoting How does Silent Auction work before your silent auction is the secret to generating buzz for your big day. That’s why our travel experiences always come with professional marketing materials included. Once the auction is closed, the prize is awarded to the highest bidder. Winners can then check out and collect their items on-site or redeem experience-based prizes post-auction. Even further, if you’ve got hot ticket items, tease them in your newsletters, email blasts, and text messages leading up to the event.
This enables him or her to approach as many coffee houses as needed until he or she completes the mission. Creating a “committee” of people who are working on the silent auction serves better for several reasons. During a silent auction, there is no auctioneer barking out commands, no alien language chant, no ringmen, and way less urgency and pressure.
Live auctions are more fun than silent auctions because they captivate and engage the audience for a short period of time. Typically, live auctions are reserved for large, engaged groups of guests. They also work best for high ticket items like a vacation, expensive artwork or a car.
Does an ardent supporter of your cause own or manage a local hotel? She might be able to secure use of the ballroom for little or no money. Is there an alumnus of your school or parent of a student that runs a catering company? He may be willing to donate food preparation and waitstaff for your event. For example, ReadySetAuction enables guests to bid on their smartphones during the event.
These sales help offset the fact that I’m in the hole financially if they don’t purchase anything more. Once you’ve identified some auctions you are interested in, contact the person in charge of the auction and ask them what is required to donate. (I do not do this, but many people do.) Often, the charity will send you what is called a Donor Form.
Each of these is a crucial element in a successful auction, and each is something you don’t want to leave to the last minute—or to chance! Long checkout lines can be enough to frustrate any guest at a silent auction event. After the excitement of the event, guests want to be able to quickly claim the items they won and head home to enjoy them. While physical items are always nice for people to walk out of an auction holding, sometimes the most successful items are experiences. Specify a ‘Purchase now price’ on the bidding sheet to allow guests to secure the purchase of the item at any time throughout the auction.